It’s been 1 month exactly since The Greyfield went on sale. 1 month since the output of many weekends and holidays was let out into the world. 1 month since it all became very real.
I am very very grateful to all the people who have bought the book. The fact that anyone – beyond my immediate family – has taken an interest is rather wonderful. Even more incredible to me, is that people are willing to put their money down on the table. In addition, some of the feedback that has come my way has been really positive as well. You can see some of these on the re-worked website www.rowanides.com.
In terms of actual sales, I never made a prediction for what I was hoping or expecting, so there was never a target to hit. What I will say is that The Greyfield is doing well in the selected sub-genres – and that is with a minimum amount of advertising. So, Stephen King, I am coming for you – just very slowly so no need to panic just yet.
Another thing that surprised me is just how many people still want a physical paperback in the hands. Due to the way Amazon structure their print on demand offering, I had to set the price of the paperback quite high – the same as you might pay for a hardback version. Nonetheless, about 25% of all the copies sold have been paperback versions, despite them costing five times more than the e-book. This suggests that there might be value in getting a small batch of books printed and then selling directly. The economics work out better for everyone in the long term so it is something I am looking at.
The first month was always likely to be a relatively good month in terms of sales since all the pre-orders are included here. The challenge now is to maintain momentum over the coming months. There are three things that are needed for that to happen.
- Blogs – I’m going to keep sending out news and updates roughly every one or two weeks, depending on whether there is anything worth saying
- New Material – This might be new short stories or maybe something more episodic i.e. weekly instalments of a new story. My main focus is developing the sequel to The Greyfield which is coming along nicely in the background
- MOST IMPORTANTLY – REVIEWS. The Amazon algorithm feeds on reviews in order to drive visibility and recommendations. However, the algorithm also prevents me from writing my own review (obviously) but it also means that immediate family and close friends are also likely to find their reviews rejected. Basically, the more strangers who write reviews, the better. So, if you have read The Greyfield, please go ahead and write a short review and post it on Amazon and Goodreads and Bookbub etc.
In the meantime, thanks once again for all the support and kind words.